by Emilis Strimaitis | Aug 2, 2021 | Uncategorized
What’s the point of hosting an event if you cannot attract your target audience to visit it? Sure, ticket sales are subjective. While large-scale companies can host high-budget events and promote them with fancy billboards and glitzy ads, that might not be the case...
by Emilis Strimaitis | Jul 12, 2021 | Uncategorized
Past performance, success, and failures can be a great indicator of a future marketing campaign’s direction. In other words, you can use past events to see what works for your brand and customers and what doesn’t. So, the question is, how to market an event using...
by Emilis Strimaitis | Jun 28, 2021 | Uncategorized
Today, more than ever, marketers need to find a way to differentiate from the competition. One proven tactic is using the different types of event marketing as effective ways of connecting with consumers. An entity can host, sponsor, or participate in events. Either...
by Emilis Strimaitis | May 17, 2021 | Uncategorized
Your event marketing tactics should always be aligned with your organizational goals. You might set different objectives and metrics for each event. However, it would be best if you always considered the bigger picture. In other words, each event should contribute, at...
by Emilis Strimaitis | May 3, 2021 | Uncategorized
Have you ever thought of what separates a successful event from an unsuccessful one? We’ve done our research and got you covered. The most straightforward answer is a compelling event marketing strategy. But let’s get into detail about what the term stands for and...
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