by Emilis Strimaitis | May 17, 2021 | Uncategorized
Your event marketing tactics should always be aligned with your organizational goals. You might set different objectives and metrics for each event. However, it would be best if you always considered the bigger picture. In other words, each event should contribute, at...
by Bruno Mircevski | May 10, 2021 | Uncategorized
We have extensively explained the importance of the most popular event marketing strategies. Several examples include website and social media strategies, email marketing, partnerships, and the use of influencers. However, The State of the Event Industry’ research...
by Emilis Strimaitis | May 3, 2021 | Uncategorized
Have you ever thought of what separates a successful event from an unsuccessful one? We’ve done our research and got you covered. The most straightforward answer is a compelling event marketing strategy. But let’s get into detail about what the term stands for and...
by Bruno Mircevski | Apr 26, 2021 | Uncategorized
Globalization has increased competitiveness in the business world. Today, we must create and sustain a competitive advantage to survive and thrive in our ambitious field. One effective way to do so is using event marketing. In the following article, we focus on the...
by Emilis Strimaitis | Apr 19, 2021 | Uncategorized
When companies mention marketing strategies in their meetings, one important component appears out of sudden, that is: “heavy budgets”. Nonetheless, this is one big misconception about marketing, especially in event promotions. This is because there are dozens of ways...
by Bruno Mircevski | Apr 12, 2021 | Avovent, Uncategorized
Event marketing is about setting priorities and taking actions accordingly. In other words, event management companies should specify what are the most important aspects of event marketing strategies to consider first. That being said, we’ll explore in this article...
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